by Niraj Shah | 12th Aug 2014 | Uncategorized
With the release of Graph API v2.1 last week, Facebook has also announced two changes to it’s Platform Policy, which goes into affect on November 5th 2014. One of the changes is a major change that affects brands and companies that rely on Like gated application...
by Niraj Shah | 5th Aug 2014 | Uncategorized
There is no guarantee that your Facebook or Twitter adverts will generate good return on investment, but with this handy infographic, you can make sure you are maximising your chances. The four-step guide walks you through the do’s and don’ts of creating...
by Niraj Shah | 26th Jul 2014 | Uncategorized
As far as Social Media Campaigns go, they can sometimes back-fire on the company or brand. Over the past few years, there has been a number of instances when things have gone bad. More recently, We’ve seen a new initiative by Barclays Bank called “Digital...
by Niraj Shah | 21st Jul 2014 | Uncategorized
Facebook contests are governed by a number of rules that are designed to protect users and prevent spamming. You may have seen a posts on your timeline prompting you to share a page to win something, or even your friends tagged in a promotional image – both of...
by Niraj Shah | 30th Jun 2014 | Uncategorized
If you use Facebook or Google Apps on your mobile device, you’ll be familiar with these companies using a “multi-app” strategy – the use of multiple app to separate out functionality. For example, Facebook has a separate app for Messenger,...