Google has created a massive open-source font-family called Noto, supporting 800 languages and 110,000 characters. The font covers every single symbol in the Unicode standard today, and took five years to complete. The name Noto comes from the phrase ‘No more tofu’, which also refers to the blank ‘⯐’ character usually seen when a symbol cannot be rendered on the user's system. (more…)
Starting tomorrow, you may see a massive decline is organic traffic to your website if it isn't mobile friendly. As announced back in February, Google will start using mobile-friendliness as a search ranking signal from April 21st 2015, making it easier for users to find high quality results optimised for their device. (more…)
Hashtags are used on most social networks these days, but the rules for using them vary across the networks. For example, using one or two hashtags on Twitter can boost engagement two-fold. On Instagram, engagement with the number of hashtags you use. This infographic from Quick Sprout explains it all. (more…)
Despite a recent campaign by Microsoft to promote it's search engine Bing, our statistics and research shows that Google still rules when it comes to web searches - especially when you want to advertise digital services. Not only goes Google generate more organic visits to our website, but even using paid advertising on Bing and Yahoo fails to crease any decent amount of traffic. (more…)
