The Facebook Ad specifications have changed since we last posted the specifications, but luckily WebpageFX has compiled infographic with the latest specification and dimensions. There are currently ten types of ad units you can use on Facebook, all of which have been detailed below.

The ten types of ad units you can use on Facebook are:

  • Clicks to website
  • Website conversions
  • Page post engagement
  • Page likes
  • App installs
  • App engagement
  • Local awareness
  • Event responses
  • Offer claims
  • Video views

FacebookAdSpecs3