Posts Tagged ‘Social Media

You are here: Home » Social Media

Online security is a ever-growing problem, with recent increases in data breaches and hacks. But would you change your behaviour if you suffered a security breach? A recent study by VPN provider Hide My Ass! of 2000 respondents shows that only 56% of victims have made any type of permanent behaviour change. (more…)

read more

As more and more consumers start using social channels for customer service, it's even more important that businesses keep up with consumer demand. A new infographic from Sprout Social shows that the number of customers turning to social media for customer support continues to increase—up 21 percent in the last two quarters. But, response times have increased by four percent, and the overall response rate has decreased by 2.5 percent. (more…)

read more

Recent reports have shown that organic reach for posts on Facebook is declining as more content competes for space on a user's newsfeed, together with Facebook wanting businesses to spend money on adverts. There are up to 100,000 factors that can influence whether your post appears on someones newsfeed and the below infographic from Kissmetrics examines the issue. (more…)

read more

If you work in social media, at some point you would have needed to upload images to your profile - whether it was setting up a Facebook page or a Pinterest account. The sizes of images vary from network to network, which is why this detailed cheat sheet, courtesy of Prohibition PR, has you covered for all the major networks. (more…)

read more

As far as Social Media Campaigns go, they can sometimes back-fire on the company or brand. Over the past few years, there has been a number of instances when things have gone bad. More recently, We've seen a new initiative by Barclays Bank called "Digital Eagles" promoted on Facebook, which doesn't appear to be going as planned. (more…)

read more